Report: 82% of mobile game devs say reward-based UA outperforms traditional channels

82% of mobile game developers say reward-based user acquisition outperforms traditional marketing channels. This is according to Almedia’s Rewarded Returns report conducted by Atomik Research, which surveyed 502 developers in the US and UK. Reward-based UA strategies see players access games on alternative storefronts, before being recompensed with rewards such as Amazon vouchers for completing…

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Instagram: How to Recover Recently Deleted Posts

Instagram has introduced a much-needed Recently Deleted feature that will let you view and recover deleted posts in the app. The company says it has also added protection to help prevent hackers from compromising your account and deleting posts you’ve shared. The feature is being rolled out to both Android phones and iPhones in a…

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China Plans to Develop Blockchain-Focused National Data Infrastructure By 2029

China’s government on Monday released guidelines for the development of a national data infrastructure, as part of efforts to improve its data exchange and management network. A document published by the National Development and Reform Commission and two other authorities states that China must explore blockchain technology to make its data exchange and management ecosystems…

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